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Qualtrium was born in early 2017 in Evanston, Illinois, as a project from two graduate students at Northwestern's Kellogg School of Management whose vision was to inject the Latin American private capital markets with dynamism and transparency. Qualtrium is a digital business platform that provides private companies with a diagnostic analysis of their operational and organizational structure, helps them become more institutionalized and professionalized, and connects them with capital providers such as private equity/credit funds, banks, and non-bank lenders.

At the same time, Qualtrium provides capital providers with an extremely efficient tool for generating quality pipeline, dramatically reducing the time it takes them to make a decision on whether or not to more deeply analyze a potential investment target. Finally, Qualtrium serves as a connecting point between services providers such as investment banks, corporate and tax lawyers, auditors, and consultants, and potential clients.

Qualtrium is the most complete business network in Latin America and effectively connects the three main participants in private capital markets: firms, investors, and financial services providers. At Qualtrium, we pride ourselves in helping our allied companies make better strategic decisions in order to insure that family legacies move forward and private companies continue to fuel the economies of our countries, while providing investors with the necessary tool to unleash the true potential of the private sector in Latin America.


  • Alejandro Orvañanos

    Alejandro has worked in the financial industry for investment bank Fimecap and Venture Capital fund Promotora Social México, both in Mexico City. He has extensive experience advising family-owned companies on financial and strategic matters, including mergers and acquisitions and capital raising, and analyzing and executing equity and debt investments. He earned his undergraduate degree in Economics from Universidad Iberoamericana in Mexico City and will earn an MBA from Northwestern’s Kellogg School of Management in 2018.

  • Sebastián Velásquez

    Sebastián has worked in financial services for Colombian infrastructure investment firm Grupo Argos, and Brazilian bank Itaú Unibanco. He has extensive experience in customer affairs and investor relations, including corporate governance and communications. He earned his undergraduate degree in International Business from Universidad EAFIT in Medellín, and will earn an MBA from Northwestern´s Kellogg School of Management in 2018.